In an article on Houzz.com, Gabrielle Di Stefano details tips on how to choose a focal point for your home. She writes "Well-designed rooms often have a focal point — the first thing your eye sees when you enter. Choosing the right item to emphasize sets the tone and mood for a space." A good focal point can be a fireplace or a chandelier, a standout piece of furniture or a piece of art. Really, anything that has the power to catch your attention can become a focal point.
Look around the room to determine the most enticing feature. This might be a picture window, a fireplace, a set of built-ins, etc. Set the furniture in your space to revolve around your focal point. Use the colors to help choose pieces of decor that will complement it.
If the room in question doesn't have a defining architectural feature, consider the furniture you'd like to use in the space as a focal point. The focal point should be interesting in color, texture, or visual appeal. Again, use the color of the furniture to help determine your other design choices.
Di Stefano writes, "The size and tone of your art are important. Choose a painting with the appropriate scale for your space, in tones that stand out and draw the eye in but don't clash with the rest of the room. One large, bold piece of art looks fantastic against a neutral wall and furniture."
You can also create a focal point wall by painting one wall a different and contrasting color from the rest so that it "pops" as you enter the room. Accessorize the wall with an arrangement of pictures, artwork, or display shelves.
If your room has large windows and an exceptional view, you may not need any other focal point. Orient the furniture to take advantage of the windows.